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The Applied Psychoacoustics Laboratory (APL), based at the University of Huddersfield, required a professional website to showcase their multidisciplinary research in psychoacoustics, digital audio signal processing, and immersive audio technologies. The goal was to create an online platform that effectively communicates their research projects, publications, and innovative products to both academic and industry audiences.
We developed a clean, responsive, and user-friendly website that highlights APL’s core areas of expertise, including 3D audio perception, binaural rendering, and spatial audio sonification. The site features dedicated sections for their research initiatives, software solutions like ASPEN™, and commercial products such as VIRTUOSO. Additionally, resources like open-access databases and educational tools are readily accessible, reflecting APL’s commitment to knowledge sharing.
Incorporating on-site SEO best practices, the website is optimised for both academic and industry-related searches, enhancing APL’s visibility among researchers, students, and professionals in the audio engineering field. The result is a comprehensive and engaging online presence that effectively represents APL’s contributions to advancing audio science and technology.
Web Design, SEO, GEO, Hosting and Ongoing Support, all handled in one place at Athena Media in Huddersfield. You get one point of contact who understands the website, the business behind it and the work needed to help people actually find you, convert and keep things moving in the right direction.
It’s no secret that we’re not the only web design company out there, and we’ve never pretended to be. What makes Athena Media different is the way that we work with our clients and the fact that we look at the bigger picture. From Web Design and Development through to Search Engine Optimisation, Website Hosting and Ongoing Website Maintenance, everything is approached with the same focus on quality, value and getting results that actually matter to the business.
Not to mention the strong and long-lasting partnerships we hold with our clients. When we say partnership, we mean it. Your business, and especially your website, isn’t just 9 – 5, and neither are we. We’ll call and come visit you at a time that suits you. Or, if you’d prefer you can nip down to the office and we can have a good ol’ chin-wag about anything and everything digital.