Let’s Start Something Brilliant
Tell me a little about your project, and I’ll come back with thoughts, ideas and next steps.
Stone House Signs, a UK-based company specializing in hand-carved, high-quality stone house signs and name plates, sought to enhance their online presence with a comprehensive branding overhaul and targeted SEO strategy. Their products, including bespoke house signs and freestanding boulder stones, are crafted from locally sourced, sustainable stone, ensuring each piece is unique.
We initiated the project by developing a brand identity that reflects the company’s craftsmanship and dedication to quality. This involved selecting a cohesive color palette, and establishing typography guidelines to ensure consistency across all marketing materials.
To complement the rebranding efforts, we designed and developed a modern, responsive website that showcases Stone House Signs’ bespoke offerings. The site features detailed product information, high-quality imagery, and an intuitive customization tool, allowing customers to design their own signs online. An easy-to-navigate layout and clear calls-to-action guide users seamlessly from product exploration to purchase.
Implementing a targeted SEO strategy was crucial to increase the website’s visibility in search engine results. We conducted comprehensive keyword research to identify terms potential customers use when searching for custom stone signs. These keywords were strategically incorporated into the website’s content, meta descriptions, and alt text. Additionally, we optimized site speed and mobile responsiveness to improve overall user experience and search rankings.
As a result of these combined efforts, Stone House Signs experienced a significant increase in organic traffic and online sales. The cohesive branding and enhanced online presence have positioned them as a leading provider of bespoke stone signage in the UK.
Everything Your Website Needs, In One Place
Web Design, SEO, GEO, Hosting and Ongoing Support, all handled in one place at Athena Media in Huddersfield. You get one point of contact who understands the website, the business behind it and the work needed to help people actually find you, convert and keep things moving in the right direction.
How we’ve always done great web design
It’s no secret that we’re not the only web design company out there, and we’ve never pretended to be. What makes Athena Media different is the way that we work with our clients and the fact that we look at the bigger picture. From Web Design and Development through to Search Engine Optimisation, Website Hosting and Ongoing Website Maintenance, everything is approached with the same focus on quality, value and getting results that actually matter to the business.
Not to mention the strong and long-lasting partnerships we hold with our clients. When we say partnership, we mean it. Your business, and especially your website, isn’t just 9 – 5, and neither are we. We’ll call and come visit you at a time that suits you. Or, if you’d prefer you can nip down to the office and we can have a good ol’ chin-wag about anything and everything digital.